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	<title>StartupDigest &#187; StartupDigest Reading List &#8211; February 17, 2012 | @StartupDigest</title>
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		<title>StartupDigest Reading List &#8211; February 17, 2012</title>
		<link>http://startupdigest.com/2012/02/17/startupdigest-reading-list-33/</link>
		<comments>http://startupdigest.com/2012/02/17/startupdigest-reading-list-33/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 20:50:42 +0000</pubDate>
		<dc:creator>StartupDigest</dc:creator>
				<category><![CDATA[Startup Reading List]]></category>
		<category><![CDATA[boring company]]></category>
		<category><![CDATA[brian marick]]></category>
		<category><![CDATA[candid assessment]]></category>
		<category><![CDATA[chris mccann]]></category>
		<category><![CDATA[co-founder]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[foresight]]></category>
		<category><![CDATA[glimpse]]></category>
		<category><![CDATA[joel spolsky]]></category>
		<category><![CDATA[kauffman foundation]]></category>
		<category><![CDATA[laura klein]]></category>
		<category><![CDATA[madness]]></category>
		<category><![CDATA[management team]]></category>
		<category><![CDATA[mark nottingham]]></category>
		<category><![CDATA[rackspace]]></category>
		<category><![CDATA[reading list]]></category>
		<category><![CDATA[special thanks]]></category>
		<category><![CDATA[stage products]]></category>
		<category><![CDATA[static application]]></category>
		<category><![CDATA[twitter]]></category>

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		<description><![CDATA[For newcomers: StartupDigest Reading List is the members-only weekly email newsletter of the best articles in the startup world. You can become a member for free here. ————————————————————————————————————– Ever wonder why we publish these newsletters every week or why StartupDigest exists at all? Check out our story and what we believe here. Also, special thanks to [...]]]></description>
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<p><strong>For newcomers</strong>: StartupDigest Reading List is the members-only weekly email newsletter of the best articles in the startup world.</p>
<p>You can become a member for free <a title="NextDigest" href="http://startupdigest.com/2011/05/14/">here</a>.</p>
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<p>————————————————————————————————————–</p>
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<div>Ever wonder why we publish these newsletters every week or why StartupDigest exists at all? Check out our story and what we believe <a href="http://startupdigest.com/about-us/">here</a>.</div>
<div>
<p>Also, special thanks to VIP designer Laura Klein for her <a href="https://twitter.com/#%21/lauraklein/status/170212067024973824">awesome comment</a> this week!</p>
<p>- Chris</p>
<p><strong>StartupDigest Reading List is curated by:</strong><br />
<a href="http://startupdigest.com/curator/chris-mccann/"><img src="http://gallery.mailchimp.com/92be899ef5a892c60b4a6cd97/images/chris_black_and_white_bigger.jpg" alt="" width="50px" height="50px" align="left" border="0" hspace="3px" vspace="3px" /></a><a href="http://twitter.com/mccannatron"><img src="http://gallery.mailchimp.com/92be899ef5a892c60b4a6cd97/files/chris_burnor.jpg" alt="" width="50" height="50" align="left" />Chris McCann</a> &#8211; Co-Founder, <a href="http://startupdigest.com">StartupDigest</a><br />
<a href="http://twitter.com/chrisburnor">Chris Burnor</a> &#8211; Lead Engineer, <a href="http://www.startupdigest.com">StartupDigest</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>StartupDigest Reading List is supported exclusively by:</strong><br />
<img src="http://gallery.mailchimp.com/92be899ef5a892c60b4a6cd97/images/Kauffman_logo_for_StartupDigest.jpg" alt="" width="168" height="50" align="left" border="0" hspace="3" vspace="3" />Watch the Kauffman Foundation’s first-ever <a href="http://www.youtube.com/user/KauffmanFoundation" target="_blank">Super Bowl ad for entrepreneurs</a>. The next great entrepreneur is out there with ideas that can change the world. Will it be you? Pass it on.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>What You Need to Read This Week</strong></p>
<div><a href="http://al3x.net/2012/02/12/on-business-madness.html">On Business Madness</a><br />
By Alex Payne | More articles on <a href="http://startupdigest.com/leading">leading</a></div>
<p>An engineer&#8217;s view on business by Alex, who was an engineer at Twitter and started Simple.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><a href="http://www.mnot.net/cache_docs/">Caching Tutorial</a><br />
By Mark Nottingham | More articles on <a href="http://startupdigest.com/coding">coding</a></p>
<p>Caching is one of the best ways to speed up performance for a semi-static application, but actually implementing it well requires more than just plugging in a cache gem. Mark Nottingham of Rackspace walks through how to set up caching well in this detailed tutorial.</p>
<p>&nbsp;</p>
<p><a href="http://www.avc.com/a_vc/2012/02/the-management-team-guest-post-from-joel-spolsky.html">The Management Team</a><br />
By Joel Spolsky | More articles on <a href="http://startupdigest.com/leading">leading</a></p>
<p>Think of your management team as the support team for your company.</p>
<p>&nbsp;</p>
<p><a href="http://blog.thirdyearmba.com/a-post-mortem-for-ten-projects">Post-Mortems For Ten Products I&#8217;ve Built</a><br />
By Dana Levine | More articles on <a href="http://startupdigest.com/failing">failing</a></p>
<p>A candid assessment on the failure of 10 early stage products. Good to get a glimpse into what failure looks like and what you learn from it.</p>
<p>&nbsp;</p>
<p><a href="http://www.exampler.com/blog/2012/02/12/if-i-were-an-architect/">If I were an Architect</a><br />
By Brian Marick | More articles on <a href="http://startupdigest.com/coding">coding</a></p>
<p>A lean startup builds features and iterates quickly, but a well architected system looks like it was built with the foresight of every feature and not a clock-cycle more. How does a good systems architect balance these two opposing priorities?</p>
<p>&nbsp;</p>
<p><a href="http://cdixon.org/2012/02/13/between-failure-and-facebook/">Between failure and Facebook</a><br />
By Chris Dixon | More articles on <a href="http://startupdigest.com/attitudes">attitudes</a></p>
<p>The best thing about startups is you get to work with great people on interesting projects even if the startup doesn&#8217;t turn into Facebook.</p>
<p>&nbsp;</p>
<p>[Video] <a href="http://startupdigest.com/ryan-dahl/">Ryan Dahl on Node.js</a><br />
By Ryan Dahl | More startup <a href="http://startupdigest.com/videos">videos</a></p>
<p>Ryan Dahl talks about the history of Node and why he created it.</p>
<p>&nbsp;</p>
<p>[Video] <a href="http://startupdigest.com/simon-sinek/">Simon Sinek on Meaning</a><br />
By Simon Sinek | More startup <a href="http://startupdigest.com/videos">videos</a></p>
<p>People don&#8217;t buy what you do. They buy why you do it.</p>
<p>&nbsp;</p>
<p>See all of the best startup resources <a href="http://startupdigest.com/resources">here</a>.</p>
<p>&nbsp;</p>
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<p><strong>StartupDigest VIP</strong></p>
<p>Life is too short to work at a boring company. Tell us about you <a href="http://startupdigest.com/vip">here</a>.</p>
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