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Resource of the Week
The Business of Infographics
By Mark Smiciklas, Social Media Explorer
Given shortening attention spans and the premium placed on sharing, it is no surprise that infographics are increasing in popularity. In order to produce one that meets your goals (e.g. gaining mindshare), develop a format that will allow you to tell a simple story. As there are a variety of approaches, consider the style that will match your startup’s voice and how you can innovate on existing examples of data visualization.
By Rand Fishkin
Hacking the App Stores
By Tyler York